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 |  | Email marketers are facing incredible challenges. The unsteady economy has resulted in longer sales cycles, less frequent purchases, fewer dollars spent per sale and a tough road to meet revenue goals. The result? Most marketers have seen cutbacks in marketing staff, budget and bandwidth - but no cutbacks in the expectations of marketing performance and ROI. In fact, many marketers have been asked to do even more with less as a way of compensating for the deficits. But email marketers do have unique opportunities to drive performance and ROI in the coming year - if they know where to concentrate their efforts. The key to success is knowing the top trends and having a few essential tools to make them work for you. Take advantage of these opportunities by downloading the free guide, "10 Trends that will Make or Break your Email ROI This Year". The guide shows you: - Why email is still the foundation of an online marketer's arsenal
- What roles social, mobile and search marketing will play in the coming year
- How automation will provide efficiencies that can dramatically extend limited resources
- How "basic analytics" have evolved to keep pace with tough economic times
- Why engagement and relevance are critical to success and how to achieve them
You'll receive this free guide plus access to the bonus checklist, "Win Management Buy-In Now for Email Marketing Success" to help you put these trends to work today. Get them all today, free. |  |  | |
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